Thursday, 14 July 2011

Britney Vid

After our group (gym) participated in the gym scenes of the Britney music video we have made a short vodcast summarising our ideas and improvements from the day.

Here you can see the final video with all sections put together.

Britney Denotation

This is the preparation for our class remake of the Britney video for Hit Me Baby One More Time. We were each given different sections of the current video to break down the lyrics, what type of camera shot is used, any props or locations that are needed/used, and the method of editing. We were doing this as a practice with the Final Cut editing techniques, the new HD cameras and working in groups prepping for a music video.

After completing this exercise I became more confident with the hardware and software that I will be using for my coursework this year, and also how important it is to plan in full detail and be sure of the idea before you set out filming.



Sunday, 10 July 2011

Media at A2

This year in media I create and present a range of productions for my coursework. My music video is the main item but supporting this is a digipak cover for the single and a magazine advert for the digipak.

I will be filming my music video using a HD camera. It has a wide angled lense and the image is much clearer. There will be a huge improvement from last year in the quality of my product due to this technology.

My video will be edited using final cut. This software has a number of advantages over iMovie which I used for my last piece of coursework. It has a wider variety of effects that can be added over a clip, changes in the colour of the clip, easy tracker tools for each of the individual clips making them easier to split and alter, and the option of builing up layers using a variety of shots. [for more info please view more recent post on what I learned on Final cut at the Bradford Film Festival]

This year it is all more complex software but it will allow the production of a top quality product.

Friday, 1 July 2011


I am working in a group with Jess, Jem, Ben and Conor. Together we chose to make a music video for the song 'I feel free' by Cream. We chose this song because it is simpler, easier and as a group we came up with the most and best quality of ideas that are possible to develop. Our task is to create a video which re markets the track towards a more modern audience, rather than the older generation that watched it when it was first released.

Basic background of the band

  • Cream are a 1960s British rock group, consisting of Jack Bruce, Eric Clapton and Ginger Baker.
  • They focused on the hybrid of blues rock, hard rock and psychedelic rock
  • The group have sold over 35million albums
Our ideas
  • A barbershop quartet band (influenced by 'Glee')
  • The threesome performing in the background as a narrative takes place as the main focus of the shot
  • A birds eye view shot of someone looking up to the camera with their arms out, spinning round
  • The band members running through long grass
  • A sped up sequence of clouds moving in the sky to symbolise freedom
  • If we have time to use costumes it will be in a hippie style
  • Driving through an arcade of trees watching them flit past as if you are looking out of the window as you pass them
  • As the section of drums begin to kick in then all 3 band members will jump through a door.
  • The group with my clicking and humming then at certain points on the song when the lyrics come in they will point to an extra who will stand up and join in singing 'I feel free'
Location(s) - We will be filming in and around school, using the 6th form centre and various sections of bankings around the grounds.
Casting - Jem, Ben and Conor will be the members of our barbershop quartet but extras will be used for some of the other sections of the video.
Time Factors - We will be using various locations around school so we will be able to have multiple shoots.
Mise-en-Scene - The boys in the band will all be wearing black t-shirts and jeans.
Choreography - The members of the band will be clicking, tapping and humming during the beginning sequence of the song. In other parts they will be running, swirling and spinning in the long grass.
Lighting - We will be using only natural lighting, and hopefully sunlight!

What we learnt

This task got us to grips with using the HD cameras, this was a big step up from AS because the technology was a lot better and gave us a better quality result. Once we had practiced with them, there were therefore easier to use and prepared us for next years music video task. This was a good task because it showed us how fast pace a music video should be and how tightly cut the editing should be. It was our first time using Final Cut to create something like this which again helped us to get familiar with the software and play around with different effects.
Here is our final product