GM - The Brief and Assessment Criteria

A promotion package for the release of an album, to include a music promo video, together with two of the following options:
1. A cover for its release as part of a digipak (CD/DVD package);
2. A magazine advertisement for the digipak (CD/DVD package).

All three texts are interlinked. The brief requires you to showcase skills in both print and video production. Photography and cinematography.

Research and Planning - 20%
Production - 60%
Music video - 40%
Digipak -10%
Digipak Mag Ad -10%
Evaluation -20%